The following is an interview with Sandra Simmons, Founder and President of Money Management Solutions Inc. on the state of  business money management in the United States.

The current economic crisis should serve as a harsh money management lesson to all of us. Every economy, whether large or small, be it a large corporation or the household income, will always be at risk to the degree that it relies upon credit for its survival. It is not that credit is inherently evil or bad; rather, credit and living beyond one’s means is a tempting financial seductress which will always threaten to wreck our financial ships upon hidden fiscal shoals.

The problem with credit is risk. Whenever you take out a loan, use a line of credit, or even use a credit card, you are taking a financial risk to some degree. That risk is that you will have enough money at a future date and time to pay back that financial obligation in full and in a timely manner. There is nothing particularly wrong with using credit as long as there is virtually no risk involved in paying the money back.

There is a lot wrong with living way beyond one’s means and spending virtually every dime one makes to pay off creditors. This can be risky in the extreme, because with just one slip, the whole house of cards can tumble down very quickly.

“I am not against the use of credit,” says money management expert Sandra Simmons. “What I am against, however, is the overuse of credit to create a lifestyle or a business situation which is basically false. Living in a condition based on credit and debt is very, very risky. Done on a national scale, you can see what has now happened.”

Simmons, who is President of Money Management Solutions, Inc. (www.MoneyMgmtSolutions.com), a business-to-business consulting and money management products and services company, located in the Tampa, Florida area, has been warning for years now that the economy was dangerously overextended. Even at the virtual height of Wall Street, Simmons could see the writing on the wall and the danger that was lurking just beneath the surface of the credit markets.

“An economy on a national scale is really just the sum of its parts,” says Simmons. “I could see that individuals and businesses were over extended and relying too much on credit. Because credit was easy to get, people took advantage of it and were living beyond their ability to pay. When an entire national (or world) economy is built upon such a shaky and risky foundation, it makes it vulnerable.”

Simmons’ approach to wealth and financial success is rather old fashioned: You work for it. She says that the best and safest way to be financially successful is to practice good money management: pay your bills, set aside savings and reserves, and avoid using credit.

“Now I know none of you reading this article fall into this category, BUT I call people who are overly tempted to live beyond their means and use credit “Gratification Groupies”. I say this because they fall victim to the credit trap of having to have it now, and worrying about how to pay for it later,” Simmons says in reference to our instant gratification oriented society. “Instant gratification, however, is not the road to wealth and financial freedom. Oftentimes, it is a path that leads to heartbreak and financial failure.”
What is interesting is that it is not so much how much money is made; it is what you do with it that determines wealth and economic condition.

“I have clients who have made millions who were in dire financial straits, and who, despite all of the money they were making were always behind and never had enough to meet their financial obligations,” says Simmons. “And I’ve also had to fix businesses that had millions in sales, but weren’t profitable. In either case, the real problems had to do with the handling of their cash flow and money management. Solving those problems put them on a firm financial footing.”

Simmons’ money management strategies are fairly straightforward. The difficulty is not in understanding them so much as having the fiscal discipline to implement them.

Some of her principles are as follows:

Money Management Principle 1 – Use CASH Not Credit

“Each time you buy something using lines of credit or credit cards because you don’t have the money to pay for it, you are promising your future income to the credit card company,” says Simmons with emphasis. “Those future earnings will undoubtedly be needed to pay your regular household or business operating expenses. That’s when you end up in the pay-for-life program known as the credit trap.”

The only exception is buying property that increases in value, such as usable business assets, or investing in commercial buildings that put more income in your pocket and more profit on your bottom line. Using your money to make more money is smart money management.

Money Management Principle 2 - Don’t Spend More Than You Earn

The most direct route to financial disaster is spending more than you make. You can keep a good quality of life for your business while reducing optional spending. This can be accomplished by acts such as buying used equipment rather than new, or negotiating better buying margins for your raw resources and supplies. Don’t buy something because you only want it, but don’t really need it. It’s just a plain good money management practice.

Money Management Principle 3 - Money Must Be MADE Before It Gets Spent

“If there is some future large purchase you need to make, begin by setting aside small amounts of cash into cash reserves for that purchase and keep that up until you can pay for it with cash,” Simmons says in reference to the safest way to make larger purchases without using credit or going into debt.

On a company level, if you will need to purchase or upgrade equipment for your office, then figure out what the costs will be and work out how much money you have to set aside every week to have the full amount in the month you will need to make that purchase. Plus look for and negotiate to get the best deal possible.

“I know this takes a lot of discipline,” says Simmons, “but it keeps you out of the credit trap. And I would argue that in the end it is more satisfying because once owned, you don’t have to worry about how you are going to pay for it because it is already paid for. It may not be instant gratification, but it is definitely a sense of accomplishment.”

Money Management Principle 4 - Put Away Some Cash for Emergencies and Future Operating Expenses

“You will sleep much better at night with the financial security of knowing you have money stashed away in reserves for emergencies like unexpected repairs to a vehicle or an office machine, increases in employee benefits expenses, or experiencing a big drop in income,” Simmons says. “When you have a cash cushion you can get your hands on immediately, then magically, you don’t even worry about money, and your focus returns to living life and enjoying it, and earning money suddenly gets easier.”

In reality, the primary thing you have to be afraid of should there be another Great Depression or an economic downturn is not having enough (or any) cash reserves tucked away that you could immediately get your hands on.

Out of every bit of income that comes in the door, immediately set aside 10% and stash it in an interest bearing savings account that you have designated for your cash cushion.

The above steps, done on a national scale, would create an enormously stable foundation on which to build a true economy that is rock solid.

“I want business owners to know that there is something that they can do about their economic circumstances and that they do not have to wait and see what further actions the government is going to take in order to try and fix the economy,” says Simmons in conclusion.

“Whether you’re a large company, small business, or an individual, stop relying on credit, pay off your debts, and start setting aside money and get on the road to economic prosperity. I guarantee that it can be done, and my own clients are not worried about the economy because they have applied sound money management principles in preparation for the kind of economic circumstances we now find ourselves in.”
“Their weekly use of our Money Management Solutions software program to plan how to allocate their cash flow in their own best interests, and their implementation of the points in our Business Profits Checklist, among other strategies has put them on a firm economic footing.”

Money Management Solutions, Inc. presents a one-day seminar

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Attend this seminar, and find out how to increase your income, and manage your cash flow to pay the bills, pay off debt, and get money into your savings account every week to build wealth.

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Sandra Simmons, Founder and President of Money Management Solutions, Inc. was educated at Virginia Commonwealth University. She spent the early years of her professional career working for major advertising agencies and Fortune 500 corporations in executive marketing management positions, winning the prestigious advertising Addy Award in 1983. In 1995 she opened her own business, Money Management Solutions, Inc., with the goal to provide business owners worldwide with a software tool for real financial planning and wealth building. Ms. Simmons is now recognized as one of the leading experts in the field of money management and financial consulting and her wealth and financial freedom seminars are enthusiastically received all around the country. Since the establishment of her company, she has established an outstanding track record in turning companies around who were struggling financially. Her objective in developing the Money Management Solutions software was to provide business owners and health professionals with the cash flow management program from this business management system. Nothing thrills her more than to see people achieve their financial planning and wealth building goals by using this program.

Despite the ongoing efforts to save the U.S. Economy from disaster, the financial road ahead is going to be difficult for the vast majority of us. Instead of going into desperation and despair, however, one financial expert says there is much that can be done to protect yourself and contribute to an economic turnaround.

A short time has passed, and the only thing certain about the U.S. Economy as of this writing is that there is still a lot of financial uncertainty. This is being reflected in yet another big drop in the Dow Jones for the first day of trading. Commentators, Financial experts, and some of the smartest economic thinkers in the world still do not have a guaranteed fix for what is going on. As confidence plays a very large part in economic growth and stability, the lack of it could easily lead to despair and desperation.

But this does not have to be the case. Every single one of us, to a greater or lesser degree, all play a part in the health and stability of our economy. Although it is easy to get lost in the mind-numbing figures floated by Congress and Administration officials, the truth of the matter is that behind all of those facts, figures, and statistics, is a human being who is going to play an important part in our economic future.

No matter what happens, whether we have a Recession or in a worse case scenario, another Great Depression, our behavior and the way that we manage our money is going to have to change, and change in a big way.

Following a successful money management philosophy is going to determine how fast and how successfully we are going to weather this fiscal storm and come out the other end as an enduring economic power.

Although this may seem like a daunting task, the good news is that you can begin to take action, right now, to protect yourself against a bad economy and play your part in turning the situation around.

Well known money management expert and financial advisor Sandra Simmons has seen the economic writing on the walls for a few years now. She has written and lectured on the bad economic indicators long before it became fashionable to do so. Fortunately for her many clients, they are already well insulated against this current economic crisis. Her formula for protecting you against the next potential Great Depression is something everyone can do with a little fiscal willpower and discipline.

“The first thing you need to understand is what the word ‘economics’ means in terms of thinking about your personal or company finances, and how you can use what it means to your financial advantage,” says Simmons. “Forget what the media says about ‘economics’ when they report on the gyrations of the stock market, the banking industry, the mortgage defaults and unemployment statistics. Those are ‘economic representatives’ that gauge an area that is bigger than you can personally control.”

“What you do have control over is your own business and household economics,” she continues. “The definition of economics I am using is the original one: ’the art or science of managing a household or business.’ And those are things that you, as an individual, can control.”

According to Simmons, managing a business or household is an art. She maintains that it requires specific skills and abilities, like putting in organization so things run better. There is a science of managing a household or business, especially in the area involving money.

The following money management strategies are things that Simmons says you can do to guarantee that the economics of your household or business are strong and unshakable, despite the fact the general economy may be on the slippery slide to disaster.

Money Management Strategy #1 – Use CASH Not Credit

“Each time you buy something using lines of credit or credit cards because you don’t have the money to pay for it, you are promising your future income to the credit card company,” says Simmons with emphasis. “Those future earnings will undoubtedly be needed to pay your regular household or business operating expenses. That’s when you end up in the pay-for-life program known as the credit trap.”

The only exception is buying property that increases in value, like buying a home instead of renting, or investing in a commercial building that puts more income in your pocket. Using your money to make more money is smart money management.

Important Money Management Tip: Be sure you negotiate a big discount when you pay with cash. When the rest of the world is on the downhill run to economic disaster and credit is difficult to obtain, the guy who has the cash is king. In addition, figure out how to purchase items wholesale instead of paying retail prices to keep even more of your hard-earned money.

Money Management Strategy #2 – Don’t Spend More Than You Earn

Learn from your grandparents who earned little, but managed to live well. Reduce expenses to a rate that is less than your income. The most direct route to financial disaster is spending more than you make. You can keep a good quality of life while reducing optional spending. This can be accomplished by acts such as buying used equipment rather than new, and eating less often in restaurants. Don’t buy something because you only want it but don’t really need it. It’s just a plain good money management practice.

Money Management Strategy #3 – Money Must Be MADE Before It Gets Spent

“If there is some future large purchase you need to make, begin by setting aside small amounts of cash in a savings account for that purchase and keep that up until you can pay for it with cash,” Simmons says in reference to the safest way to make larger purchases without using credit or going into debt.

On a household level, if your child will be entering college in 10 years, then figure out what the tuition costs will be and work out how much money you have to set aside every week to have the full amount just before they graduate from high school. Plus turn in applications for each student financial aid package, scholarship and student grant you can locate.

On a company level, if you will need to purchase or upgrade equipment for your office, then figure out what the costs will be and work out how much money you have to set aside every week to have the full amount the month you will need to make that purchase. Plus look for each place you can locate to get the best deal possible.

Money Management Strategy #4 – Put Away Some Cash for Emergencies and Living Expenses

“You will sleep much better at night with the financial security of knowing you have money stashed away in a savings plan for emergencies like needing to repair the car or an office machine, having to have some unexpected dental work or experiencing a big drop in income,” Simmons says. “When you have a cash cushion you can get your hands on immediately, then magically, you don’t even worry about money, and your focus returns to living life and enjoying it, and earning money suddenly gets easier.”

In reality, the primary thing you have to be afraid of should there be another Great Depression is not having enough (or any) cash reserves tucked away in a savings plan you could immediately get your hands on.

Out of every bit of income that comes in the door, immediately set aside 10% and stash it in an interest bearing account that you have designated for your cash cushion.

A word of caution here – Be careful to protect your cash. There are many banks that are in trouble, and while some have failed, many are on the government’s “likely to fail” list. How safe is your bank? You owe it to yourself to find out.

While your bank probably won’t reveal their rating if you ask, you can find out for yourself how safe you bank is by signing up to get my FREE Bank Ratings Report right here.

“Perhaps you’ll have to cut expenses AND work an extra job to build your cushion of cash,” concedes Simmons. “Now, no moaning about how you can’t, JUST DO IT!” she exclaims. “As the weeks and months roll by you’ll find you are sleeping better and are walking through life with a lot more confidence knowing you are on your way to financial freedom and have protected yourself from The Great Depression looming on the horizon.”

Why is controlling the flow of your money so important? It is the energy and life blood of a household or business. It is vital to channel some of it through the income producing areas first to keep it running smoothly, and also to save some of it for future survival. Everything runs better when adequate cash is available.

Vice President Joe Biden stated that it is patriotic to pay more in taxes. That statement caused quite a stir and is certainly a point of debate. What is less controversial, however, and what truly would help your country get back on the road to wealth and financial security is following the money management points outlined above. If each and every financially responsible person in the United States got themselves out of debt, relied less on credit, and built savings and wealth, the American economy would be stronger than it has ever been.

This is the road map out. The rest is up to you.

What are you doing to stay financially healthy? Leave a comment.

Sandra Simmons is the President of Money Management Solutions, Inc. She specializes in helping business owners and individuals manage their money to achieve financial freedom. Claim your FREE Debt Reduction Solutions Guide.